Croatia: mixed results, almost 18 months after the changeover to the euro

The Eastern European country promises to break new records in the number of tourists again this summer. According to the government, this large influx is mainly due to the introduction of the euro. But for the locals, prices have risen, explains this French woman from Croatia.

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The Cathedral of St. Jacob in Šibenik, a UNESCO World Heritage Site since 1963, on the Dalmatian coast.  The monument, built between 1431 and 1535, testifies to important collaborations in the 15th and 16th centuries in the field of monumental art between Northern Italy, Dalmatia and Tuscany.  (Emilie Triolo)

Émilie Triolo has lived in Šibenik, on the Adriatic coast, for about twenty years. The Frenchwoman, born in Savoie, after a career in marketing and communications, now advises French people who want to settle in Croatia as tourism professionals through the purchase of campsites or nautical bases through an internet platform. It also describes the mistakes you should avoid.

The Kornati Islands, an archipelago consisting of 150 islands, including 89 islands that are protected as national parks.  It is located in Northern Dalmatia, between Zadar and Šibenik.  Here are rocks and the transparent sea as far as the eye can see.  (Photo Emilie Triolo)

“Croats are truly aware of the jewel they hold in their hands, she notes. Croatia really is a little gem of beauty, I think. And it is true that we Westerners cannot come and say to ourselves: we are going to buy this, we are going to buy that, it will not be expensive. They indeed defend what they have in their hands, and yet often at a quite expensive price!”

St. James' Cathedral in Šibenik is a masterpiece of Christian art.  The monument is famous not only as a tourist attraction in Croatia, but also as an important work of European architecture.  The cathedral is constructed entirely of stone and designed and built as a three-aisled basilica with a dome.  (Photo Emilie Triolo)

Tourism is an essential sector for the Croatian economy. It represents one-fifth of the country’s GDP.

St. James Cathedral in Šibenik, Croatia.  (Photo Emilie Triolo)

“There are thousands of kilometers of coastline, testifies the Frenchwoman, with the Adriatic Sea. Croatia still has more than 1,200 islands and islets. It is a real little paradise that is starting to make itself known and is being talked about more and more. We can have fun on the islands, without going to the ends of the earth, since Croatia is now the CETA zone, it is Europe and the Euro since the 1st century.uh January 2023.”

According to the latest figures, more than 9 million travelers visited the small Balkan country last year, which represents an increase of 12% year on year. Authorities in Zagreb attribute this record increase to two factors: the absence of borders now, and the introduction of the euro almost a year and a half ago. The transition to the single currency has made life easier for travelers, who no longer have to search for exchange offices or check exchange rates.

St. James Cathedral in Šibenik, Croatia.  (Photo Emilie Triolo)

“It encourages the arrival of French tourists, recognizes Émilie Triolo, Since it was the kuna before, it could complicate those who were a little cold. We really feel this openness and this desire of the French to go and discover Croatia, its islands and the rest of its beauties, which can also be cultural, architectural and gastronomic.”

The Kornati Islands, off the coast of Zadar.  Eighty-nine protected islands make up the archipelago, as well as numerous uninhabited islets and rocks.  The park is known for its cliffs.  It is very popular with sailors who love this labyrinth of islands, in the middle of unspoilt nature.  (Photo Emilie Triolo)

On the other hand, for the Croats, this change led to a period of adjustment to the new prices, which have risen significantly since the euro.

‘There are many sectors, notes the Frenchwoman, where prices have risen. Real estate is part of this, as well as tourist accommodation. People have already become richer because of tourism, and even more so because of inflation. We clearly saw prices increase two to three times.”

Even though there is inflation in many European countries, especially after the Covid-19 crisis, some Croatians believe that the euro is responsible for this price increase. Although, according to official figures, no link has been made between the introduction of the single currency and rising inflation.

Despite locals’ concerns about the impact of the euro, the outlook for Croatia’s tourism sector remains positive. Several European low-cost airlines have recently launched new flights to the southern Adriatic, increasing Croatia’s accessibility to travelers.

Miniatures for sale in the window of St. James' Cathedral in Šibenik.  The three architects built a structure entirely of stone, using a unique technique for the monument's dome.  (Photo Emilie Triolo)

Find this column on the site, the app and in the international mobility magazine “Français à l’enseignement.fr”

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